Why Ignoring Retailers Will Kill Your FMCG Brand
FMCG,
Retailer,
Retail Tech,
GeneralTrade

Why Ignoring Retailers Will Kill Your FMCG Brand

Do you know about the stories of when Dr Oetker or Kellogg’s Original corn flakes first launched in India? When Dr Oetker, a $4 billion German FMCG giant entered the Indian market in 2007 with cake mixes, dessert mixes, muesli and frozen pizza, they were confident the ...
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FMCG
• Mar 17, 2025 12:37:22 PM

Why Ignoring Retailers Will Kill Your FMCG Brand
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Arunima Joshi
Arunima Joshi

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